The 17 Most Spellbinding Halloween Ad Campaigns, Products and Brand Stunts of 2022

This Halloween is shaping up to be a big one. Scary big. S&P Global Market Intelligence forecasts U.S. households are expected to spend a record-breaking $3.2 billion on candy during the spooky season. And brands are looking to get their slice of the pumpkin pie. Between Sept. 1 and Oct. 23, for example, companies spent...

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